When GM crops and foods were first introduced in the late 1990s, some scientists raised concerns that genetic modification was imprecise and unpredictable and could result in harm to health and the environment. They warned that:

• GM could create foods that are toxic, allergenic and less nutritious than their non-GM counterparts

• GM crops could damage vulnerable wild plant and animal populations
• GM plants cannot be recalled, but as living organisms will propagate, transmitting any damaging properties from generation to generation
• GM crops could cause irreversible alterations to the food supply, with serious consequences for the environment and human and animal health.

The KM & Communications SIG looks at how to manage and 'tell the story' in powerful, memorable ways. Here we look at communicating using various media to diverse audiences in order to stimulate appropriate action and leave powerful memories. This is an important aspect of Knowledge work as it involves 'telling the story' in communities and organisations. Thus this SIG is of interest to NGOs, community organisations as well as corporates in Africa. Particularly we look at:

• Media of all kinds including social media & integrative technologies

• Community animation using technology
• Graphic design in communication
• Ideas and models from media theory
• Managing the story and techniques of Grand Narrative construction and other forms of oranisational storytelling