Organizational success depends less on products and more on the appropriate use and deployment of distinctive capabilities. The true core competence of any firm is the ability to create new knowledge, learn continuously, identify and solve changing problems. Interest in knowledge is being driven by:

• Greater and faster connectivity and information flow due to the internet - ideas at the speed of light!

• Increasing knowledge content 'intelligence?' in products and services
• Decreasing life-cycles and time to market for industrial products